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For Apple devices, you can add AppleCare Enterprise (ACE) for extended professional support. AppleCare Enterprise is Apple’s professional warranty and support offering for business devices. It extends coverage and provides access to dedicated Apple enterprise support.

Purchase AppleCare Enterprise

To purchase ACE warranties through Primo, you need an Apple Business Account and an Enrolment ID.
1

Create an AppleCare Enterprise account (if you don't have one)

  • Register at enterprise.apple.com/directEnroll
  • Select ACE
  • Fill in your company and purchasing contact information
  • Agree to the terms and conditions
  • Save your Enrolment ID: go to your cockpit, tab “Orders & shipments” > Settings > AppleCare Enterprise > Enable > add your Enrolment ID
2

Activate your MSA ID

Before you can place an order with ACE from the cockpit, you must complete at least one Apple order with ACE directly from your Apple Business Account. After Apple activates that first order, it creates a Master Service Agreement (MSA), which lets you keep adding devices to the contract.
3

Add ACE to your Primo order

When placing an order:
  • Select the device you want to purchase
  • In the “Customise your order” section, enable the “AppleCare Enterprise” toggle
  • In the “Comments” field, add your MSA number

Open a support case with AppleCare Enterprise

  1. Access the AppleCare Enterprise console.
  2. Go to Agreement page to access your company documents.
  3. Open a support case:
    • Employee self-service: share the ACE End User Support document with the employee, or have them call the ACE number with the company PIN code.
    • Admin-created case: open a case directly in the AppleCare Enterprise console.